Sneakers on your 11.11 list? What to check before you order
How to choose sneakers online: measuring your foot, size conversions, width, upper materials, soles and what to check on the retailer page before ordering.
Blog
Style and fit guides
Plain guides to sizing, fabrics, building a wardrobe and picking gifts to wear.
11.11 style guides
Your 11.11 fashion shopping guide: buy pieces you will actually wear
A calm checklist for buying clothes, shoes and accessories on 11.11: measure first, read the fabric line, check the size chart and plan outfits before you order.
Size and fabric basics
Fabric labels explained: cotton, wool, linen, polyester and blends
What the fabric line on a clothing label tells you: how cotton, wool, linen, polyester, viscose and blends feel, wear, wash and keep their shape.
How to read a size chart: body measurements vs garment measurements
Size charts explained: body vs garment measurements, how to measure yourself, how to compare with a piece you own, and what fit notes really mean.
Christmas gift ideas
Christmas gifts to wear for parents 55+: comfort, warmth and easy care
Thoughtful Christmas clothing and accessory gifts for parents and grandparents over 55: soft knitwear, comfortable shoes, warm accessories and easy care fabrics.
Christmas gift ideas for him: clothing and accessories he will wear
Christmas gift ideas for him that get worn: quality basics, knitwear, sneakers, bags, hats and watches, plus how to get the size right without asking.
Everyday style
Capsule wardrobe basics: fewer pieces, more outfits
How to build a capsule wardrobe: choosing a color palette, the core pieces that do the most work, fabric and fit priorities, and how to shop for gaps.